Saturday, September 5, 2009

Fantasy Bras to Benefit Breast Cancer Research

Beth Cherkowsky
Levittown Pa. 19056

For Immediate Release:

Support Breast Cancer Research during October 2009 – Breast Cancer Awareness Month

Last spring a popular, platinum eBay seller, 3rdPowerOutlet, ran a charity auction benefiting Breast Cancer Research. John Lawson, aka ColderIce, with a little help from his friends raised over $3000 for Breast Cancer Research via eBay’s Giving Works Program. Inspired by Mr. Lawson’s (aka colderice), a network of eBay, Bonanzle and Internet sellers have organized a new campaign to raise money for Breast Cancer Research during October which is National Breast Cancer Awareness Month.

Beginning October 1, 2009 we will be running an eBay auction per day of “Fantasy Bras”. Creative confections with themes that are funny, beautiful and inventive created by artists and crafts people celebrating the military, their favorite hobbies (offroading) and car racing, flowers and dozens of other themes. (pictures available upon request) Some notable eBay and internet celebrities are joining the action by donating Fantasy Bras including the original motivator, John “ColderIce” Lawson of 3rdPowerOutlet and the ColderIce Blog, and Marsha Collier, author of the eBay for Dummies series of books, Santa Shops at Ebay. Marsha is an eBay PowerSeller as well as the Co-host of Computer Technology on at

All proceeds – 100% of the sale price of these auctions will go to Susan G. Komen For the Cure – Headquarters - Certified for eBay Giving Works since 2003. MissionFish nonprofit ID 939.thru Giving Works (more information about eBay Giving Works is available at Special thanks goes to eBay seller VMKinnovation ( – who is donating a special DoLife hat that will be included in each auction. The DoLife symbol celebrates Life and offers hope.

Information and pictures of the donated fantasy bras and their creators will be available here There is a slideshow of all the bras currently donated here -¤t=7a14eaf7.pbw. This site will also include links to each auction as it’s launched and information on the proceeds of each auction.

Please join us starting on the evening of September 24th when the first auction will launch at


Kat Simpson said...

Gonna be a lot of money sent for research when this project is over! Way to go, Beth

mymomsbooks said...

What a great cause. A few people can really make a difference in the world. "Be part of the few!"

kdmoretti said...

A special group of people all hoping for the same thing. To raise ALOT of money for a special cause Wiping Out Cancer..

Jimmy and Shell said...

It was a lot of fun making my bra with my granddaughter. She is 7 years old, and wants to participate in "next years" project!

Art-by-MSR said...

What a great project, Beth! Hope it raises a lot of money for breast cancer research!